Measurable Results

Online Marketing & Technology in One Place

 

Lead Generation, Creative Services and Data

About Us

  • BroadBase Media has been an invaluable partner. They have gone above and beyond with outreach for our most recent product launch and their technical services were the key reason we came in on-time and in-budget on a recent development project.

    Brian Speckart, Ergobaby

  • Broadbase Media has been a long term affiliate partner for our company. They are a delight to work with!

    Scott Deters, Greendot Direct

Our Strategy:

  • Communicate & Create
  • Measure & Optimize
  • Succeed & Grow

BroadBase Media is an online advertising agency dedicated to generating sales and leads for its growing list of Clients.

Through various programs and partnerships, BroadBase Media brings these opportunities direct to the consumer via its own and operated channels and a variety of online and offline marketing initiatives. We help our Partners achieve their most ambitious marketing goals while delivering the highest levels of professionalism, experience, and ROI.

Lean on our years of experience to get the results you want.

  • Pay Per Call: Consumer initiated calls for Debt, Medicare, Final Expense, Health Insurance/ACA. Pre-qualified call transfers for Health Insurance, Social Security Disability, Motor Vehicle Accident and Debt.
  • In House Media Buys: We specialize in custom media buys for brand names with a focus on branding as well as lead generation and a high focus on ROI.
  • Creative Design and Copy Writing: Website, logos, banners, text ads, content creation for our partners.
  • Business Development/Strategic Partnership Acquisition
  • B2B Lead Generation: Over 12MM B2B records in-house that are keyword searchable by geography, employee & revenue size, title, industry, technology install, interest, & predictive behavior such as likelihood to purchase your technology.  We’re strong in every major job function, industry, company size & country around the World.  75% of our database is Enterprise IT. We’re as effective in Marketing, Sales, Finance, Operations, Support, & HR, and SMB segments of functional areas above.

BroadBase Media (BBM) is an agency focused on performance marketing and lead generation services.

Created in 2011 by a group of digital media experts with over forty years of combined success in the world of marketing, BroadBase Media has a simple goal; help companies grow their online business and attract new customers.

Utilizing world class technology and industry know how, we consistently deliver results and ROI for our clients. Our deep understanding of performance marketing and our extensive relationships and partnerships allow us to meet and exceed expectations.

Katayoun Gold – Operations, Marketing and Client Relations

Katayoun began her online career in 2000 as the Marketing Director of LeadClick Media, a performance based advertising agency in San Francisco, CA. LeadClick was a category expert in Cost Per Acquisition (CPA) online advertising and an online Lead Generation company supporting many industry verticals in Auto, Debt, Credit, Home Services and others. Katayoun left LeadClick Media to join Naviant, a leading digital advertising and data company, in 2002 where she created and managed a Personal Finance Lead Generation department. Naviant was then purchased by Equifax (NYSE: EFX) where Katayoun remained in her position until 2003 at which time she decided to form her own performance based advertising agency, Brand Interactive Media based out of San Francisco, CA.

In 2008, Katayoun founded Mediazentric, an online agency with a wider focus which included the categories of beauty, fashion and entertainment. In 2011, Katayoun and her partners created and managed BroadBase Media, a boutique ad agency focused on the fashion and parenting verticals and SageTrack, a Software as a Service company with a focus on online affiliate tracking and optimization.

Kyle Smith – Technology and Security

Kyle has been building tech companies since 1999. These companies have covered a wide variety of topics including providing internet access, distributed infrastructure services, employer compliance, and marketing automation.

Grayson Gold – Business Development and Strategic Partnerships

Grayson has 20+ years of experience in all aspects of online advertising sales, online marketing, business development, management and internet start-ups.

Grayson has had direct success with: Video, Contextual, Display, Native, Digital Agency Sales, Lead Generation, Email Marketing (ESP), Social Media, Word of Mouth (WOM) Marketing and Web Communities.

Grayson’s specialties: Display Advertising, Native Advertising, Video Advertising, Business Development, Social Media, Product Marketing, Media Management, Media Buying, WOM, Lead Generation, Email Marketing, Affiliate Marketing, CRM Marketing, Start-Ups, SAAS, CPM, CPC, CPV, CPA, CPI, CPL.

Lianne Palazzolo – Marketing, Media and Advertising Operations

Passionate and results-oriented Performance Marketer with a love for developing and nurturing relationships that drive growth. Lianne’s primary focus over the last few years has been managing marketing campaigns with a heavy focus on lead generation via pay-per-call campaigns and driving web leads. Lianne has had the opportunity to work across many different verticals including Health Insurance (ACA/U65/Medicare), Pet Insurance, Legal/Mass Tort (MVA, Paraquat etc.), Debt, Final Expense, and more.
She also has experience conducting effective research, identifying and tracking KPIs, creating databases, and analyzing data to develop actionable insights and provide data-driven strategies that drive company growth.

Lianne consistently strives to streamline processes and optimize workflows to improve efficiency, productivity and compliance.

David Shteif – Advisor

Entrepreneur, CEO, and skilled strategist, David leverages his extensive industry expertise and wealth of experience to drive business growth for BBM. By always prioritizing relationships, David has implemented business opportunities at a frequency and scale unmatched by most entrepreneurs.

Create. Measure. Succeed.

If you have a product idea or program you would like to bring to market, or you are a publisher looking for exclusive offers, BroadBase Media can help! Contact us today

Clients & Partners

Greendot

Greendot empowers the masses with more access and control over their own money — and put more of it back in their pocket with innovative new products like their Cash Back Visa Debit card.

With a Green Dot card you’ll never have to worry about an overdraft fee again. You’ll conveniently shop online. Pay bills without leaving home. And even send money to family across the US. Best of all, getting a Green Dot card is hassle-free with absolutely no minimum balance requirements or credit check.

“…BroadBase Media has been a long term affiliate partner for our company. They are a delight to work with!”

– Scott Deters, Green Dot

Ergobaby

The growing popularity of babywearing in our modern society makes more parents aware of an amazing tool to meet their children’s need to be close to them while keeping up with a busy schedule. Ergobaby is a preferred brand of baby carriers for many parents these days. In addition to baby carriers, Ergobaby has a wide array of baby products that meet the same high quality standards as their popular carriers.

“…BroadBase Media has been an invaluable partner. They have gone above and beyond with outreach for our most recent product launch and their technical services were the key reason we came in on-time and in-budget on a recent development project.”

-Brian Speckart, Ergobaby

Artemis Digital Media/Box of Style

Box of Style is a seasonal subscription box curated by The Zoe Report, the online style destination from stylist, designer and editor Rachel Zoe. Each Box of Style is anchored by a signature “hero” piece that retails above $99.99, and every box is valued at over $400. To subscribe, style enthusiasts can choose from two subscription options: a Seasonal Membership at $100 per quarter, or an Annual Membership of $349.99 per year. 

“…BroadBase Media is a key strategic partner for Artemis Digital Media and our Clients, including Box of Style, Rachel Zoe and Skyn Iceland. Having been in the online marketing world for over 17 years, it is a pleasure to work with an honest and reliable partner like BBM!”

– Marc Allen Rona, Artemis Digital Media

Netspend

Netspend serves the estimated 68 million underbanked consumers by giving them convenience, security, and freedom. Their products are designed to be used as tools for people who don’t have a traditional bank account or who prefer to use alternative financial services.

iClearDebt

Helping consumers find suitable debt and credit solutions. 

EZHealthCare

Compare Quotes in Minutes. Health insurance made simple for individuals, families and seniors.

MyHealthAngel

A Modern Community For Seniors That Connects and Inspires The Ageless

ALLWEBLEADS

High Performing Insurance Leads and Calls

McCarthy Law PLC

Helping You Achieve Debt Settlement Success

Debt.com

Find solutions to pay off debt faster and achieve the debt-free life you want

The Credit Pros

INC 5000 Fastest growing credit repair company

Get Me Healthcare

Affordable Quotes from the best health insurance carriers.

MyLife

Reputation Matters for Everyone
Check Reputation Profiles & Scores based on Public & Court Records, Personal Reviews & More

Sold.com

Get matched with the smart way to sell or buy your home, for FREE!

IdentMarketing

Lead Generation Services
Maximize your number of opportunities

US Health Advisors

Innovative Health Coverage tailored to your individual needs

Services

We specialize in B2B Tech Lead Generation; leveraging technology install, direct dials & behavioral segments from our ~12MM name B2B database.

Learn More

BroadBase Media delivers comprehensive data management, media planning, strategy, modeling and analytics for direct mail, email, online display and insert media.

BBM combines its decades of experience with the brilliance of our creative team to design websites, landing pages and banners that work! We have an exceptional ability to design websites and forms that are appealing to the consumer, and provide our clients with the image they wish to convey.

BroadBase Media utilizes a state of the art Affiliate Marketing Tracking platform, Sage Track (www.sagetrack.com) for all of it’s clients. Sage Track allows Clients to manage and track all aspects of their online marketing places including Affiliate Marketing, Pay Per Click Search, and Social Media. With in-depth reporting and attribution, you will always know where your marketing dollars are best spent.

Do you have a Website and are looking to grow your sales?

Do you have a product you wish to bring online?

Do you have a Call Center and are looking to generate leads for your marketers?

Do you have a need for inbound Telemarketing calls?

Are you looking for new and innovative ways to accomplish your goals?

BroadBase Media provides a range of products and services to assist you!

Please explore some of the various ways in how BBM can become your partner.

Publisher Network

On the other side of our clients, is our relationship with our Publishers. Our Network of Publishers include:

  • Social Media, Search and Contexutal Media
  • Direct Mail
  • TV and Video
  • Direct relationships with top Websites

We pride ourselves for having quick turn around times with publisher requests. Volume publishers are provided with weekly net 7 payment terms to help them maintain a stable cash flow and the ability to ramp up efforts and results.

If you are interested in working with us, please contact us for more information: info@broadbasemedia.com

Want to learn more?

Contact Us