Our Strategy:

• Communicate & Create
• Measure & Optimize
• Succeed & Grow

BroadBase Media is an online advertising agency dedicated to generating sales and leads for its growing list of Clients, while offering Publishers tremendous opportunities to increase their revenue.

Through various programs and partnerships, BroadBase Media brings these opportunities direct to the consumer via its network of Publishers and a variety of online marketing initiatives. We help our Partners achieve their most ambitious marketing goals while delivering the highest levels of professionalism, experience, and ROI.

Lean on our years of experience to get the results you want.

• Lead Generation: Over 12MM B2B records in-house that are keyword searchable by geography, employee & revenue size, title, industry, technology install, interest, & predictive behavior such as likelihood to purchase your technology.  We’re strong in every major job function, industry, company size & country around the World.  75% of our database is Enterprise IT. We’re as effective in Marketing, Sales, Finance, Operations, Support, & HR, and SMB segments of functional areas above.
• Proprietary Tracking and Data Analysis Platform (SageTrack): Includes click and transaction reporting, data distribution, creative library and in-depth attribution details and history
• Online Marketing Management: Publisher recruitment and management, publisher reconciliation and payment processing, brand management, gifting and coupons, tailored social media engagements, media buying and planning
• Creative Design and Copy Writing: Website, logos, banners, text ads, content creation
• eCommerce: Shopping cart integrations, shopping cart abandonment strategy, merchant service selections, fulfillment partnerships, amazon listings
• Business Development/Strategic Partnership Acquisition
• Email Marketing Services
• Data Management and Monetization 
• Contract Review and Mediation

BroadBase Media (BBM) is a leading provider of managed marketing services with offices in Carson City, NV.

Created in 2011 by a group of digital media experts with over forty years of combined success in the world of marketing, BroadBase Media has a simple goal; help companies grow their online business.

BBM has emerged as a premier boutique digital media company unsurpassed in integrity, knowledge and technology.

Founders:

Katayoun Gold (President)

Katayoun began her online career in 2000 as the Marketing Director of LeadClick Media, a performance based advertising agency in San Francisco, CA. LeadClick was a category expert in Cost Per Acquisition (CPA) online advertising and an online Lead Generation company supporting many industry verticals in Auto, Debt, Credit, Home Services and others. Katayoun left LeadClick Media to join Naviant, a leading digital advertising and data company, in 2002 where she created and managed a Personal Finance Lead Generation department. Naviant was then purchased by Equifax (NYSE: EFX) where Katayoun remained in her position until 2003 at which time she decided to form her own performance based advertising agency, Brand Interactive Media based out of San Francisco, CA.

In 2008, Katayoun founded Mediazentric, an online agency with a wider focus which included the categories of beauty, fashion and entertainment. In 2011, Katayoun and her partners created and managed BroadBase Media, a boutique ad agency focused on the fashion and parenting verticals and SageTrack, a Software as a Service company with a focus on online affiliate tracking and optimization.

Kyle Smith (CTO)

Kyle has been building tech companies since 1999. These companies have covered a wide variety of topics including providing internet access, distributed infrastructure services, employer compliance, and marketing automation.

Grayson Gold (Managing Partner)

Grayson has 20+ years of experience in all aspects of online advertising sales, online marketing, business development, management and internet start-ups.

Grayson has had direct success with: Video, Contextual, Display, Native, Digital Agency Sales, Lead Generation, Email Marketing (ESP), Social Media, Word of Mouth (WOM) Marketing and Web Communities.

Grayson’s specialties: Display Advertising, Native Advertising, Video Advertising, Business Development, Social Media, Product Marketing, Media Management, Media Buying, WOM, Lead Generation, Email Marketing, Affiliate Marketing, CRM Marketing, Start-Ups, SAAS, CPM, CPC, CPV, CPA, CPI, CPL.